Stop missing the emails that cost you money

Stop missing the emails that cost you money

MailWise by Optilake monitors your inbox for escalation signals and alerts you so you can respond fast— before refunds, chargebacks, or 1-star reviews happen.
MailWise by Optilake monitors your inbox for escalation signals and alerts you so you can respond fast— before refunds, chargebacks, or 1-star reviews happen.

Detects refund threats, cancellations, chargebacks, legal language

Sends Alerts + Daily Digest so nothing slips

Privacy-first: scans for signals, not full inbox storage

Works with Google Workspace & Microsoft 365
via secure OAuth
Works with Google Workspace & Microsoft 365
via secure OAuth
We’ll confirm next steps within 24 hours
We’ll confirm next steps within 24 hours

How MailWise Works

How MailWise Works

Three simple steps to catch critical emails before they cost you money.

Three simple steps to catch critical emails before they cost you money.

Feature Image
1. Monitor

MailWise monitors connected inboxes securely in the background for customer emails that matter.

Feature Image

2. Detect

High-risk items like chargebacks, cancellations, and urgent complaints are identified on arrival

Feature Image
1. Monitor

MailWise monitors connected inboxes securely in the background for customer emails that matter.

Feature Image

2. Detect

High-risk items like chargebacks, cancellations, and urgent complaints are identified on arrival

Feature Image

2. Detect

High-risk items like chargebacks, cancellations, and urgent complaints are identified on arrival

Feature Image

2. Detect

High-risk items like chargebacks, cancellations, and urgent complaints are identified on arrival

Feature image
Aavtar image
Aavtar image
Aavtar image
Aavtar image
Aavtar image

3. Alert

Critical issues are escalated instantly via WhatsApp or Slack, so the right person can act before it becomes a problem.

Feature image
Aavtar image
Aavtar image
Aavtar image
Aavtar image
Aavtar image

3. Alert

Critical issues are escalated instantly via WhatsApp or Slack, so the right person can act before it becomes a problem.

Feature image
Aavtar image
Aavtar image
Aavtar image
Aavtar image
Aavtar image

3. Alert

Critical issues are escalated instantly via WhatsApp or Slack, so the right person can act before it becomes a problem.

Who's MailWise for?

If missing critical emails costs you time, money, or reviews
— this is for you.

Trades & Services

Plumbers, Electricians, Builders, Local Services

Problem

You’re on jobs — the inbox gets ignored until it’s an issue.

How MailWise helps

WhatsApp alerts for cancellations, complaints, and urgent customers.

Ecommerce & Digital

Stores, Subscriptions, Agencies

Problem

Refund threats, delivery issues, and chargebacks escalate fast.

How MailWise helps

Detects high-risk emails and alerts your team on WhatsApp or Slack.

Support Teams

Shared Inboxes, Multiple Operators

Problem

Shared inboxes cause “someone will reply” delays

How MailWise helps

WhatsApp High-risk alerts + Daily Digest so urgent emails don’t get missed.

Trades & Services

Plumbers, Electricians, Builders, Local Services

Problem

You’re on jobs — the inbox gets ignored until it’s an issue.

How MailWise helps

WhatsApp alerts for cancellations, complaints, and urgent customers.

Ecommerce & Digital

Stores, Subscriptions, Agencies

Problem

Refund threats, delivery issues, and chargebacks escalate fast.

How MailWise helps

Detects high-risk emails and alerts your team on WhatsApp or Slack.

Support Teams

Shared Inboxes, Multiple Operators

Problem

Shared inboxes cause “someone will reply” delays

How MailWise helps

WhatsApp High-risk alerts + Daily Digest so urgent emails don’t get missed.

See MailWise in Action

See MailWise in Action

Real examples your team receives — fast, private, and clear

Whatsapp Alert
  • Alerts when a High Risk email is lands

  • Shows the inbox, trigger reason, and time received

  • Monthly processing limit: up to 10,000 emails

click to enlarge

Daily Digest
  • Daily snapshot of High + Medium risk emails in one view

  • Prioritised list with short summaries and direct “View email” links

  • Helps teams triage faster without living in the inbox

click to enlarge

Launch Offer Pricing

Launch Offer Pricing

Launch offer end March 31st. Lock this price in for 12 months while subscribed

Monthly

Yearly

MailWise Core

Never miss a critical customer
email

£39

was £49

/month

Included features:

  • WhatsApp alerts only

  • 1 connected inbox

  • 1 WhatsApp recipient

  • Standard Support

  • Monthly processing limit: up to 1,000 emails

Most Popular

MailWise Team

Keep your whole team ahead
of escalations

£115

was £132

/month

Included features:

  • WhatsApp and/or Slack alerts

  • Up to 3 connected inboxes

  • Multiple recipients

  • Priority Support

  • Monthly processing limit: up to 10,000 emails

MailWise Custom

For complex setups, higher volume,
or compliance needs

Customize a pricing plan
that suites your
business needs

Included features:

  • Custom integrations (as needed)

  • More inboxes and Higher Monthly Mail Volumes

  • Custom escalation rules & routing

  • Assisted onboarding & testing

  • Priority support / SLA options

Monthly

Yearly

MailWise Core

Never miss a critical customer
email

£39

was £49

/month

Included features:

  • WhatsApp alerts only

  • 1 connected inbox

  • 1 WhatsApp recipient

  • Standard Support

  • Monthly processing limit: up to 1,000 emails

Most Popular

MailWise Team

Keep your whole team ahead
of escalations

£115

was £132

/month

Included features:

  • WhatsApp and/or Slack alerts

  • Up to 3 connected inboxes

  • Multiple recipients

  • Priority Support

  • Monthly processing limit: up to 10,000 emails

MailWise Custom

For complex setups, higher volume,
or compliance needs

Customize a pricing plan
that suites your
business needs

Included features:

  • Custom integrations (as needed)

  • More inboxes and Higher Monthly Mail Volumes

  • Custom escalation rules & routing

  • Assisted onboarding & testing

  • Priority support / SLA options

Monthly

Yearly

MailWise Core

Never miss a critical customer
email

£39

was £49

/month

Included features:

  • WhatsApp alerts only

  • 1 connected inbox

  • 1 WhatsApp recipient

  • Standard Support

  • Monthly processing limit: up to 1,000 emails

Most Popular

MailWise Team

Keep your whole team ahead
of escalations

£115

was £132

/month

Included features:

  • WhatsApp and/or Slack alerts

  • Up to 3 connected inboxes

  • Multiple recipients

  • Priority Support

  • Monthly processing limit: up to 10,000 emails

MailWise Custom

For complex setups, higher volume,
or compliance needs

Customize a pricing plan
that suites your
business needs

Included features:

  • Custom integrations (as needed)

  • More inboxes and Higher Monthly Mail Volumes

  • Custom escalation rules & routing

  • Assisted onboarding & testing

  • Priority support / SLA options

Privacy-first by design

Privacy-first by design

MailWise only scans for escalation signals — not personal browsing, not marketing profiling.

Your inbox stays private

We process email content in-memory to classify risk and generate alerts, then delete it immediately after processing.

Minimal data in alerts

WhatsApp/Slack alerts include only essential context so your team can act fast — without exposing customer data.

Secure connections

Mailbox access is through OAuth and can be revoked anytime. Data is encrypted in transit and at rest.


Your data is never sold

We don’t sell or share inbox data with third parties for advertising.

FAQ

FAQ

Quick answers on what MailWise actually does, privacy and setup

Does MailWise read my emails?

MailWise only scans for escalation signals (e.g., refund threats, chargebacks, angry tone, legal language) so it can send alerts. It’s not built to browse your inbox or store messages long-term.

Is this GDPR compliant?

MailWise is designed to minimize data exposure: it processes emails to detect escalation signals and sends alerts with limited context. You stay in control of which inboxes are connected and what’s monitored.

What email providers do you support?

MailWise works with Google Workspace / Gmail and Microsoft 365 using secure OAuth.

What do I actually receive in the alert?

A short summary + risk label (e.g., High Risk — Chargeback) and a few redacted lines for context, so you can decide what to do fast—without exposing full inbox content.

Can I choose what types of emails to monitor?

Yes. You select a business profile and choose from suggested signals. (You can expand this later when custom signals ship.)

What’s the difference between instant alerts and the daily digest?

High risk triggers an near instant WhatsApp/Slack alert. Medium risk is included in a daily digest so nothing slips, without spamming you.

How long does setup take?

Most accounts are connected in minutes. You connect your inbox via OAuth, pick your inboxes to monitor, choose alert channels, and you’re live.

What happens if I hit the monthly email limit?

You’ll be notified before you reach the limit. You can upgrade your plan or move to a higher volume tier.

Does MailWise read my emails?

MailWise only scans for escalation signals (e.g., refund threats, chargebacks, angry tone, legal language) so it can send alerts. It’s not built to browse your inbox or store messages long-term.

Is this GDPR compliant?

MailWise is designed to minimize data exposure: it processes emails to detect escalation signals and sends alerts with limited context. You stay in control of which inboxes are connected and what’s monitored.

What email providers do you support?

MailWise works with Google Workspace / Gmail and Microsoft 365 using secure OAuth.

What do I actually receive in the alert?

A short summary + risk label (e.g., High Risk — Chargeback) and a few redacted lines for context, so you can decide what to do fast—without exposing full inbox content.

Can I choose what types of emails to monitor?

Yes. You select a business profile and choose from suggested signals. (You can expand this later when custom signals ship.)

What’s the difference between instant alerts and the daily digest?

High risk triggers an near instant WhatsApp/Slack alert. Medium risk is included in a daily digest so nothing slips, without spamming you.

How long does setup take?

Most accounts are connected in minutes. You connect your inbox via OAuth, pick your inboxes to monitor, choose alert channels, and you’re live.

What happens if I hit the monthly email limit?

You’ll be notified before you reach the limit. You can upgrade your plan or move to a higher volume tier.

Does MailWise read my emails?

MailWise only scans for escalation signals (e.g., refund threats, chargebacks, angry tone, legal language) so it can send alerts. It’s not built to browse your inbox or store messages long-term.

Is this GDPR compliant?

MailWise is designed to minimize data exposure: it processes emails to detect escalation signals and sends alerts with limited context. You stay in control of which inboxes are connected and what’s monitored.

What email providers do you support?

MailWise works with Google Workspace / Gmail and Microsoft 365 using secure OAuth.

What do I actually receive in the alert?

A short summary + risk label (e.g., High Risk — Chargeback) and a few redacted lines for context, so you can decide what to do fast—without exposing full inbox content.

Can I choose what types of emails to monitor?

Yes. You select a business profile and choose from suggested signals. (You can expand this later when custom signals ship.)

What’s the difference between instant alerts and the daily digest?

High risk triggers an near instant WhatsApp/Slack alert. Medium risk is included in a daily digest so nothing slips, without spamming you.

How long does setup take?

Most accounts are connected in minutes. You connect your inbox via OAuth, pick your inboxes to monitor, choose alert channels, and you’re live.

What happens if I hit the monthly email limit?

You’ll be notified before you reach the limit. You can upgrade your plan or move to a higher volume tier.